Performance Marketing Manager

Gemini Worktops is a rapidly growing family-owned business. Due to continued and significant growth, we are now looking for an experienced, professional and reliable Performance Marketing Manager to lead our digital marketing division.

We have a highly innovative and creative culture. The successful candidate will be passionate about their career, ambitious to be part of a successful team, and driven to keep improving the business.

Performance Marketing Manager - Full-time - permanent - up to £50k basic

This is a rare opportunity to join a very successful SME business with a creative, positive and growth-oriented culture.

Our Values

Strive: We strive to be the best version of ourselves; we have the courage today to shape a better future tomorrow. We always have a can-do attitude.

Passion: We are passionate about what we do; we go the extra mile to understand, determine and deliver what our customers want. We are a high-performance team.

Innovative: We move fast and innovate; we have an urgent need to make our company a better place. We have no fear of failure.

Relentless: We are relentless in our pursuit of excellence; we always focus on the quality of our product, prices and service. We think big and do big.

Integrity: We act with integrity; we take responsibility for our community, environment, heritage and reputation. We do the right thing, the right way.

Teamwork: We work as a team; we trust and respect each other and always communicate. We sink or swim together.

Principle Activities

• Develop and execute a comprehensive digital and advertising marketing strategy,


• Understand and develop budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.


• Prepare weekly management analytics and insights reports into advertising marketing performance.


• Compile and analyze performance data to measure the effectiveness of marketing programs and strategies.


• Conduct in-depth audience research and segmentation to identify target demographics and refine personalised marketing strategies accordingly.


• Manage and coordinate marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services.


• Liaise with advertising agencies.


• Monitor industry trends and implement in the advertising campaigns.


• Identify potential customers, developing campaigns, and managing lead generation.


• Manage social media presence and direct programs to improve social media reputation and recognition.


• Develop and manage relationships with key stakeholders, both internal and external.
  
  Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree is a plus.


• 5+ years of experience in marketing, preferably within the direct-to-consumer (DTC) or e-commerce industry.


• Proven track record of successfully driving measurable results.


• Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.


• Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, Meta Ads, TikTok, Youtube and Klaviyo.


• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.


• Creative thinking and problem-solving abilities, with a focus on innovation and continuous improvement.


• Ability to multitask, prioritise tasks, and meet deadlines in a fast-paced environment.


• Passion for digital marketing, consumer behaviour, and the latest trends in technology and e-commerce.


If you are a results-oriented performance marketer with a passion for driving business growth in the direct-to-consumer space, we'd love to hear from you! Apply now with your CV and a cover letter outlining your relevant experience and why you're the perfect fit for this role.,
• Bachelor's (preferred), Meta Ads: 3 years (preferred)


• Digital marketing: 5 years (preferred)


• Google Analytics: 3 years (preferred)


• Google AdWords: 3 years (preferred)
  
  Job Types: Full-time, Permanent


Pay: Up to £50,000.00 per year,
• Additional leave


• Employee discount


• On-site parking


• Store discount


Schedule:

• Monday to Friday


• Weekend availability


Supplemental pay types:

• Performance bonus